Feng Shui Logos Services, Feng Shui Logo Design, Feng Shui Website Design, SEO, Web Visibility, PPC, Corporate Feng Shui, Optimise Your Logo, Feng Shui Branding

FENG SHUI LOGOS SERVICES

Many people think that branding is simply a matter of designing a new logo for their company and possibly a tagline to go underneath it, often barely distinguishing between branding and marketing.

A strong brand is a construct and has to do with every aspect of a company's relationship with its customers. The function of branding is to make us feel good by making our decision making easier and safer by reducing anxiety and doubt and enhancing the trustworthiness of the brand. Most organizations know that keeping the long-term trust and loyalty of the customer is central to their success.

Branding is perceptual management that works with such virtual aspects like values, associations, percepts, beliefs, metaphors and environments. It is a promise and a difference. If marketing is the body of an organization then branding is its mind.

So why brand? Because branding transforms businesses.

Feng Shui Logos Services:
• holistic global brand evaluation and construction
• feng shui logo design See my feng shui logo design portfolio
• logo assessment and overall chi/energy vibration evaluation
• name and tagline design - the naming process - read more below
• feng shui website design and construction
• SEO (Search Engine Optimisation) and web visibility - feng shui placement online
• PPC (Pay Per Click) campaign management
• design and development of corporate identities
• optimisation, re-designing, updating and revitalising existing logos
• design of favicons - a favicon is that little touch of attention to detail
• personal branding
• branding trainings and seminars

The beneficial differences
• No one gets a second chance to make a first impression. Just as one's identity can affect one's life, a bad or inappropriate one can create an undesirable image for a company. We design new brands, logos and improve existing ones by raising their perceptual and vibrational value.
• The vitality of your company's brand, typeface and logo is assessed.
• We develop ‘transformative’ corporate identities - not merely 'translative' ones. A logo can serve as a symbol of transformation of the deep structure or just a sign of translation on the surface level.
• In business the goal is to develop and introduce successful services and products into the market place. Brands are designed from multi-dimensional perspectives such as personal subjective, behavioural, cultural and social.
• We draw on the latest research in Semiotics, Hermeneutics, Cybernetics, Systems Thinking, Archetypical Psychology and Preconscious Processing More about Jan Cisek

Benefits of using well constructed logos
• added value to brand equity
• brand awarness and clear identity
• brand congruence and resonance
• new vitality, enthusiasm and direction
• higher levels of creativity and communication
• improved efficiency and effectiveness
• prominence and integrity
• inspiration, motivation and innovation
• more effective perceptual management that will increase your profits

Search Engine Optimisation (SEO) can be defined as a set of strategies that aim to increase a website visibility and relevancy.
Our SEO services include the following main 4 areas:
1. Pages indexing
2. Keywords research and selection
3. Content optimization
4. Link popularity

The scope of your Search Engine Optimisation - SEO project will be dictated by the competitive nature of your marketplace, website size, technical platform and design technologies used on its development. To find out more about our SEO services or how I work please click on the link to contact us or eamil now jan.cisek@fengshuilogos.com.

Pay Per Click (PPC) Advertising Campaign Management is a Search Engine Marketing service that requires you to pay a fee every time someone clicks on your ad list placed in the search engine sponsored results. We have developed great expertise across search engines such as Google Adwords. PPC is the fastest way to improve your position and increase your sales!

Website design and built
First impressions count for everything when surfers initially stumble across your website that could potentialy be a regular read for them. Back in 2006, researchers discovered that the human brain makes decisions in one-twentieth of a second of viewing a web page - that's basically the blink of an eye. Those quickly formed first impressions then spread to other areas, including the site's content. It's highly apparent that appearance is everything in the vain world of the information super highway, but not everybody is a graphic designer with a background in psychology. That's why it's often best to leave that aspect to the professionals. Do you want to mould your website, and turn it form something quite dreary into a visually stunning site that will attract more visitors and convert them into loyal clients? Call me now on +44 7956 288574 or email me at jan.cisek@fengshuilogos.co.uk

Why branding is so improtant?
The function of branding is to get your name, company or service on the tip of everyone’s tongue. How do you do this? By effectively using your logo, signature, web site, newsletter, blog, press releases and social networking software, you present a strong, well-executed persona. Branding is considered one of the most important, though difficult, marketing objectives because it is often the tie-breaker for an unsure consumer. Every object, document or advertisement you display should help consumers associate your name with quality. If you demonstrate a clear, convincing brand image they are more likely to remember you and do business with you in the future.

Advertising and corporate logos are everywhere. Customers are bombarded with logos at every turn – they see the Golden Arches while driving home from work, the red-and-white soup can staring them down the grocery aisle, those multi-colored oooo's greeting them when they open up their Internet browser and that swoosh symbol racing across the screen when they're watching TV.

Why are logos so important?
Because all we had to do was mention the logo and you instantly pictured the logo and identified the company name, didn't you? It is that immediate recognition that makes logos so important to marketing and to the success of your company. If you want your company to be successful, you need your logo to be a member of that list. An effective logo can make a small company appear more like a big business and help keep customers loyal.

STRATEGIC BRAND NAMING

A brand name is one of the most important elements in the branding process. Get it right and the branding process goes smoothly and effectively. Get it wrong and the company can spend years to correct for its shortcomings. Verbal identity includes naming, slogans, mission, vision, company text, copy for the web, PR text and corporate nomenclature. When you are starting a new brand bring your own branding challenge to us and learn how to create an effective name for your product, service, or business. You will learn how to generate various types of names, then how to evaluate them against a set of criteria (implicit and explicit), online and offline and a framework for continuing the process with confidence. Createa name that have the power to generate strong emotions and connections, define your business and build your brand.

Importance of naming your compay. We co-create by naming things. Many native cultures belive that. Aborigines believe that you create as you name things. Modern science (quantum physics) is now saying the same thing

Read the STRONG - weak BRAND NAMES CHECK LIST below

Strategic Brand Naming Services:
• Design of company names
• Design of business names
• Design of product names
• Design of domain (url) names
• Taglines and slogans development
• Brand naming process
• Nomen naming
• Name development
• Corporate nomenclature
• International brand names creation
• Verbal identity development
• Copy writing for websites - conversion optimisation
• Brand name valuation

Desiging domain names / urls
A strategic domain name (url) is the first step to secure maximum web visibility and online traffic. If you want to dominate a specific product or service category (in vertical search or locally) including those specific keywords in the domain name can be critical. If you can't do it there are other SEO techniques to overcome this shortcaming.

A brand name has a unique impact on your brain according to the latest research (Gontijo, 2002, Journal reference: Brain and Language vol 82, p 327). Brand names engage the "emotional", right-hand side of the brain more than other words, the research suggests (e-motion leads to action). They are also much easier to be recognised and have more impact on the subconscious mind (subliminal priming) when they are in capital letters. "It supports our instinctive belief that brands are a special class of word - they are like a poem all in one word in their ability to evoke and express ideas."Robert Jones, head of consulting at the brand strategists Wolff Olins in London.

Is your brand name / domain name (url) strong or weak? CHECK LIST
1. Is your brand name differentiated?
2. Is your brand name short?
3. Is your brand name strategic: unique, authentic, descriptive, generic, metaphoric, symbolic, iconic, other?
4. Is your brand name easy to spell?
5. Is it easy to remember?
6. Is your brand name easy and friendly to pronounce. Does it sound good?
7. Is it useful for “brandplay"? ie has it creative “legs” - so it can lend itself to great tagline / slogan, graphics, storytelling, advertising, PR, and other communications.
8. Is the url / domain name appropriate for the location / country?
9. Is your domain name written as one word or with dashes in it? Is your brand / domain name written as CamelCase? UpperCamelCase (UCC) and lowerCamelCase (lCC)
10. Has it got a good vibe (numerological vibration)? Does it resonate well with your brand product or service?
11. Does it move you? Is it affective? Does it feel right?
12. Is your brand name legally defensible?
13. Is it socially appropriate in other languages? If you want to expand globally this can harm your brand reputation and cause lots of embarrassment.
14. Is it going to last? Can your brand grow with it? Has your brand name got long-term future? Or is it just trendy, for the moment, faddy?
15. Is it transferable? Has it got any pure commercial value?
16. Is it positioned for: a) discovery b) statement c) innovation?
17. Can it self-realise/actualise itself?
18. Has your brand name got a strong morphic / information field (aura)? For example, like "Bruce Clay".

Still not sure about your brand or domain name? CALL Jan on +44 79 5628 8574 NOW or email jan.cisek@fengshuilogos.co.uk

Do you need a new logo?
If you require a new logo or discover how Feng Shui Logos can make a differnce to your business or the existing logo checked or rejuvenated Feng Shui Logos Consultancy is an excellent and affordable choice. Read tips on feng shui logo design

What does your brand stand for?

Feng Shui Logo Assessment
I offer a short feng shui assessment of your logo, website and branding. Please contact Jan Cisek
Tel +44 (0)20 8566 9881
Mobile +44 (0)79 5628 8574
jan.cisek@fengshuilogos.co.uk